The beauty and splendor of the Midwest fisheries is hard to capture when we have so many wonderful species to target! Here, you don't have to pick when we have it all!
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FULL SELECTION ONLINE
Because we know musky fools are not just in Wisconsin, we keep our entire selection online and ship all over the world.
MF GUARANTEE
You spend countless hours on the water and can't have gear that doesn't keep up. We make sure everything in the shop is up to that same standard and won't be satisfied until you are.
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Free Priority Shipping on all US orders over $35 and Canada orders over $75 - so you can maximize time on the water!